Without further ado, check out the best sales prospecting and marketing gifts to highlight your brand in 2024! What are Sales Prospecting and Marketing Gifts? No matter where you are in the sales cycle, a well-timed gift can make an impact. “88% of people claim that they remember the advertisers better if they received a promotional product from them.” - GoPromotional However, direct-to-mail is an old-school tactic to stand out in the flood of internet marketing approaches your leads are practically inundated with.Įmail, social media, and digital channels have made communication easier than ever, which means that it takes more effort to cut through the noise. Sales prospecting and marketing gifts aren’t necessarily a new way of grabbing a lead’s attention. If personalized email is so effective, what about giving marketing gifts to your sales prospects? It makes you wonder what happens when you take it a step further… Personalized email messages have a 26% higher open rate than generic messages, according to an Experian email market study.
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